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5 key findings from new social media study are valuable for nonprofits

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5 key findings from new social media study are valuable for nonprofits

It is very encouraging to see nonprofits continue to close the gap in successfully using social media to build their engagement and nonprofit fundraising when compared with their ‘for profit’ counterparts. Understanding marketing trends is an important element for all charities both large and small when seeking methods to deliver key messages and improve communication with […]

New study looks at corporate and employee giving for nonprofits

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New study looks at corporate and employee giving for nonprofits

When you compare the nonprofit fundraising landscape of today with a generation ago one of the most significant changes that you’ll see is the constant growth of corporate giving programs which have generated untold donations for literally tens of thousands of charitable causes. It’s interesting to note that while the philosophy of corporate giving has […]

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Microsoft’s corporate giving initiatives blend innovation and participation

I’ve written before how I envisage a changing landscape where corporate giving continues to grow and more people as employees align their charitable activities to support nonprofits via their place of work. Many large companies have really raised the bar in recent years to encourage employee engagement in both participation to assist with nonprofit fundraising […]

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