Social media continues to grow and has become a fundamental nonprofit fundraising and supporter engagement strategy for many causes. I have often written about different platforms and tips on how they can best be used to build on your donor base...
May 17, 2012 Read MoreLast week I wrote about findings from a Cause Marketing report which outlined how it can be effective for the company’s brand image and the nonprofit fundraising efforts of the cause. There are many other benefits associated with the collaboration of...
May 15, 2012 Read MoreA celebrity’s involvement in the nonprofit fundraising and outreach efforts of a charitable organization can prove a successful strategy for all involved. I have previously written about some of the best of these pairings when covering lists such as the 20...
May 11, 2012 Read MoreI generally keep an eye on and write about the Blackbaud Index monthly update on the state of nonprofit fundraising. In my most recent review, results were very encouraging and it looked like 2012 was shaping up to be the...
May 10, 2012 Read More[caption id="attachment_9407" align="alignright" width="400"] Image Courtesy of everymothercounts.org[/caption] Mother’s Day originally began as an anti-war protest. A call for change by mothers fed up with losing their husbands and sons to war. Over time it’s evolved to become a day...
May 9, 2012 Read MoreNonprofit fundraising has evolved significantly over the past two decades. With the many choices and opportunities to engage donors and supporters, it has become a juggling act for charities to put together and manage a cohesive and effective marketing plan. Nonprofits...
May 8, 2012 Read MoreI began this post with Part 1 on Tuesday and I am continuing with more nonprofit fundraising Digital Marketing tips from the 2012 eNonprofit Benchmarks Study. The report, composed by M+R Strategic Services and Nonprofit Technology Network (NTEN) takes a look at the initiatives and...
May 3, 2012 Read MoreI regularly write about the many nonprofit fundraising research, reports and studies which provide insightful information about various aspects of fundraising, engagement and industry developments/trends. As digital marketing is growing at rapid speeds, it’s important for nonprofits to keep abreast...
May 1, 2012 Read MoreI regularly write about the Blackbaud Index results as it gives an excellent overview of online and overall nonprofit fundraising activities. The most recent Index results were covered in the following posts: Blackbaud’s Nonprofit Fundraising Industry Survey Anticipates 2012, 2...
April 24, 2012 Read MoreRecently, the Canadian government announced that the penny would be discontinued and encouraged citizens to donate their leftover pennies to the cause of their choice. In response to this recent development, Habitat for Humanity Canada has launched a new nonprofit...
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