In our ongoing look at social media tips for nonprofit fundraising I thought it would be interesting to look ahead to 2014 and create a checklist of social media marketing ideas for the new year. One of the most exciting things about...
December 17, 2013 Read MoreWith 2013 nearing its conclusion soon we'll have the year-end Blackbaud Index data to peruse as we gauge the overall performance of nonprofit fundraising activities over the last 12 months in the US. We've just received the report that brings us through...
December 12, 2013 Read MoreWhen you assess your nonprofit fundraising social media strategies it can often be a case of balancing strategy with reward. Simply put, every effort you make using social media to promote your brand and profile should be measured in terms of...
December 10, 2013 Read MoreToday we begin our journey to look in more detail at nonprofit fundraising trends and predictions for next year and beyond as the last few weeks of 2013 suddenly roll down upon us. This year has marked another relatively healthy...
December 5, 2013 Read MoreThroughout our series of posts concerning the most effective use of social media for nonprofit fundraising we've focused on the content and the means of distributing it to find your audience. However a key starting point that can often be overlooked in...
December 3, 2013 Read MoreThe many nonprofit fundraising reports and research that are available are excellent tools for fundraisers as they provide insight into various aspects of the industry. I have featured a variety of these reports including The 2013 Burk Donor Survey, The U.S. Trust...
November 28, 2013 Read MoreIn many of my posts in our social media series for nonprofit fundraising, I often recommend that nonprofits create and share original content that will engage and inspire their community of supporters. Photos and videos are specifically effective as these are...
November 26, 2013 Read MoreWomen are a very powerful nonprofit fundraising demographic with significant spending power and influence. In the past I have covered research focused on women’s philanthropic activities like The Study of High Net Worth Women’s Philanthropy and The Impact of Women’s Giving...
November 21, 2013 Read MoreDespite social media continuing to grow and become an integral component of engagement and communication strategies in both the corporate and nonprofit worlds, many fundraisers still find challenges in maintaining a presence that produces worthwhile results. This is evidenced by the...
November 19, 2013 Read MoreThere are many ways in which nonprofits can connect and engage with their donors and supporters through social media. Organizations with smaller budgets and limited human resources (in particular) can benefit greatly from this cost effective channel which can educate...
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