Blog

American Red Cross Launches First of Its Kind Digital Operations Centre

It truly is remarkable the impact that technology and social media has had on how we reach out, communicate, share information and engage supporters within the nonprofit fundraising sector. I have written about this impact extensively and specifically on how...

March 29, 2012 Read More

Chely Wright Supports LGBT Community with LIKEME Lighthouse

Last week I wrote about You Can Play, an organization founded by Toronto Maple Leafs GM Brian Burke in memory of his son, Brandon. Brandon was a student manager for the University of Miami hockey team and he was openly...

March 28, 2012 Read More

The Latest Blackbaud Index Reflects Post-Holiday Nonprofit Fundraising Results

Last month I reported on the previous Blackbaud Nonprofit fundraising Index results which reflected a slight growth of 1.8% in December 2011. Well now that the holidays are behind us and we are firmly into a brand new year, I was...

March 27, 2012 Read More

Grassroots Advocacy & Word of Mouth Improves Nonprofit Fundraising

Over the past year I have written about many nonprofit fundraising and engagement channels that help nonprofits grow their donor and supporter base. With technology and social media constantly advancing, it’s easy to forget basic outreach tactics like face-to-face and...

March 22, 2012 Read More

You Can Play Project Teams LGBT Athletes and Straight Allies

Much attention has been paid recently to Lesbian, Gay, Bisexual and Transgender (LGBT) youth and the inner and outer struggles they can endure growing up. There is no escaping the demons of bullying in 2012 but the enduring message is...

March 21, 2012 Read More

5 Tips to Effectively Use Pinterest for Nonprofit Fundraising and Engagement

Social media is always evolving and determining which new platform will advance nonprofit fundraising and engagement efforts can be intimidating for nonprofits. Each represents a unique approach and it’s a little daunting deciding what to incorporate into existing online marketing strategies and what...

March 20, 2012 Read More

Dare to Wear Love Brings Nonprofit Fundraising and Awareness to the Fashion Runway in Toronto

LG Fashion Week in Toronto is quickly approaching and thanks to the nonprofit fundraising runway show of Dare to Wear Love, there will be far more than glitz and glamour on display. Dare to Wear Love is the brain child...

March 16, 2012 Read More

Looking back at Nonprofit Fundraising According to the 2011 The Cygnus Donor Survey

I regularly write about current reports focused on many different aspects of nonprofit fundraising but I thought I’d do something a little different and cover a report, "The Cygnus Donor Survey - Where Philanthropy is Headed in 2011" which was...

March 15, 2012 Read More

6 Key Points from the 2012 Nonprofit Communications Trends Report

I cover many nonprofit fundraising reports, studies and surveys on this blog as they all lend unique perspectives into past, present and future trends which give nonprofits and those working in professional fundraising greater insight to apply to analysis and...

March 13, 2012 Read More

7 Tips to Consider When Establishing a Mobilized Website for Nonprofits

Earlier this week, I wrote about 4 Key Reasons to Incorporate Mobile Marketing into Overall Nonprofit Fundraising and Outreach Plans due to technological advancements and new mobile marketing channels. These new channels make developing an online presence, engaging through social...

March 8, 2012 Read More

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