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10 Tips to Help Nonprofits Optimize Reach and Engagement via Twitter

I am adding to our Social Media Summer Series series with this look at useful tips to help nonprofits manage and get the most out of their Twitter activity. Our list today was inspired by Simply Zesty. SEO Benefits. If your...

September 5, 2012 Read More

7 Steps to Adding a Blog to your Nonprofit Website

As part of my Social Media Summer Series to improve nonprofit fundraising and engagement, my most recent posts were 10 Website Tips to Maximize Nonprofit Fundraising and Engagement Opportunities and 5 Tips to Improve Engagement on Nonprofit Websites. These posts were built around...

September 4, 2012 Read More

TIFF 2012 Celebrities and the Causes They Support Part 1

The Toronto International Film Festival (TIFF) is the “leading public film festival in the world, screening more than 300 films from 60+ countries every September”  and it begins next week. As I wrote on Wednesday, this TIFF time of year...

August 31, 2012 Read More

5 Tips to Improve Engagement on Nonprofit Websites

As I mentioned in my previous post, 10 Website Tips to Maximize Nonprofit Fundraising and Engagement Opportunities, the website is a critical tool in a nonprofit’s marketing strategy. It has to quickly tell a visitor what your cause is about,...

August 30, 2012 Read More

TIFF 2012: Film Festival Also Marks Festival of Fundraising Events

The Toronto International Film Festival (TIFF) is world-renowned for its movie premieres and hosting the elite of the film industry but this time of year is also becoming known as a festival for charity galas as well. TIFF is the...

August 29, 2012 Read More

10 Website Tips to Maximize Nonprofit Fundraising and Engagement Opportunities

Welcome back to my  Social Media Summer Series designed to help organizations utilize electronic and online channels to optimize nonprofit fundraising and engagement opportunities. Today I am focusing on the organization’s website which is where (potential) supporters will get most of the...

August 28, 2012 Read More

5 Benefits of Email and Newsletter Marketing for Nonprofit Fundraising and Engagement

In recent years, social media and digital marketing have gained serious traction for nonprofit fundraising and outreach campaigns. Email marketing and e-newsletters are a core component of marketing and other communication plans. However, a fundamental element for successful email marketing initiatives...

August 16, 2012 Read More

10 Top Social Media Superstars from Forbes List and their Causes

Celebrity and philanthropy go hand in hand and I have explored this connection in posts like the 10 Most Charitable Celebrities from the 2012 Oscar Nominees, the 10 Top Forbes Power Celebrities and the Charities They Support , the 10...

August 15, 2012 Read More

Blackbaud Index Points Towards Inconsistencies in Nonprofit Fundraising

I often report on the results of the latest Blackbaud Index as it tends to be a good barometer of the overall and online nonprofit fundraising landscape. I believe this is an excellent tool to help nonprofits with comparing their own results...

August 14, 2012 Read More

10 Highest Paid Actors from Forbes List and the Charities They Support

I have featured several posts on celebrities and their philanthropic involvement here on the Miratel blog. For example, I have written about the 10 Top Forbes Power Celebrities and the Charities They Support, 10 Top Celebrity Charitable Contributions Based on...

August 10, 2012 Read More

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