In many of my posts in our social media series for nonprofit fundraising, I often recommend that nonprofits create and share original content that will engage and inspire their community of supporters. Photos and videos are specifically effective as these are...
November 26, 2013 Read MoreMiratel is a company that strongly believes in its CSR business values and we like to highlight other companies who share those values. The advent of these CSR business initiatives has birthed the socially conscious consumer who I recently wrote about...
November 22, 2013 Read MoreWomen are a very powerful nonprofit fundraising demographic with significant spending power and influence. In the past I have covered research focused on women’s philanthropic activities like The Study of High Net Worth Women’s Philanthropy and The Impact of Women’s Giving...
November 21, 2013 Read MoreDespite social media continuing to grow and become an integral component of engagement and communication strategies in both the corporate and nonprofit worlds, many fundraisers still find challenges in maintaining a presence that produces worthwhile results. This is evidenced by the...
November 19, 2013 Read MoreResearch has shown that CSR business initiatives have a direct impact on consumer choices. This trend has created Socially Conscious Consumers who use their purchasing dollars and influence to try and improve the world around them. As the holidays approach and...
November 15, 2013 Read MoreThere are many ways in which nonprofits can connect and engage with their donors and supporters through social media. Organizations with smaller budgets and limited human resources (in particular) can benefit greatly from this cost effective channel which can educate...
November 14, 2013 Read MoreMany strategies are created through various channels to optimize nonprofit fundraising results. How these overall strategies perform can be a determining factor on the overall success of fundraising campaigns. Accurately measuring the performance can be a task all on its own...
November 12, 2013 Read MoreLady Gaga has gone from pop star to full fledge icon at a breakneck speed. Mother Monster, as she’s known to her Little Monster fans, has earned this distinction through her catchy hits, avant-garde style, positive message and charity work....
November 8, 2013 Read MoreThere are many tools and resources available to assist with nonprofit fundraising and supporter engagement that will help drive donations and increase awareness. Many organizations designate a special day or month as a hallmark of their cause and will create fundraising...
November 7, 2013 Read MoreAs we approach the end of 2013 and are in the midst of end-of-year nonprofit fundraising activities it’s important to reflect on the performance of our efforts over the past year. An excellent source of industry statistical information is the monthly...
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