Recently I wrote about the nonprofit fundraising habits of the Next Gen Philanthropists and the importance of engaging and holding their attention through multimedia channels. As technology continues to evolve and options are seemingly endless it can become challenging for a...
March 14, 2013 Read MoreEngaging supporters through video can be challenging for nonprofits as it may be a new concept and can be overwhelming to conceptualize and create a good video that represents the organization well. In addition to my Social Media Series for nonprofit...
March 7, 2013 Read MoreI often write about the latest social media statistics, research and trends as they are important for digital nonprofit fundraising and engagement planning which has been the focus of our Social Media Series. Most recently I wrote about this in posts...
February 28, 2013 Read MoreI have written extensively about Social Media for nonprofit fundraising and today I am writing about a new term, “Social Care” that is quickly being adopted by both for-profit and nonprofit organizations and is being combined with traditional “customer service”. The importance...
February 21, 2013 Read MoreI recently wrote about 5 Tips on Growing Nonprofit Social Media Communities with Staff and Volunteers and one of those tips was on establishing a policy to ensure there is control maintained over content and interactions between the ambassadors (staff and...
February 14, 2013 Read MoreNonprofits have become more and more immersed in the world of social media and, as I wrote in 2013 Nonprofit Fundraising and Social Media Outlook and 2012 Results, they intend on continuing to develop social media marketing strategies. I began...
February 7, 2013 Read MoreSocial media and digital marketing require dedicated time and attention and can often be overwhelming to even the most seasoned nonprofit fundraising marketing professional. Luckily with the advancement of technology there are many tools that are available to help alleviate some...
January 31, 2013 Read MoreAs I have written about in my Social Media Series, social media participation is common practice now and nonprofits have embraced the reality that a presence is required to optimize nonprofit fundraising and engagement opportunities. Based on 2012 research results on...
January 24, 2013 Read MoreSince its inception, social media has continued to grow to include more platforms that feature different ways in which to interact and engage with one’s community. Nonprofits must choose which networks to incorporate into their digital strategies to expand their...
January 17, 2013 Read MoreIn the summer of 2012 I began a Social Media Series that focused on how it can be incorporated into nonprofit fundraising and engagement initiatives to enhance results and one of the things established from the get-go was that Facebook was king. Although...
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