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The Heart&Stroke Ultimate 25’s Lottery Programs Fundraises for Nonprofit

For over 11 years Miratel have proudly provided lottery management services to the Heart and Stroke Foundation of Ontario for their lottery fundraising campaigns in their mission to extend lives of all Canadians. When 1 in 3 Canadian lives are taken before...

May 29, 2012 Read More

4 Tips for Effective Nonprofit Fundraising through Microfunding Programs

Several nonprofit fundraising subsectors have been affected by the economic downturn and have experienced inconsistent growth in fundraising revenue over the past year. According to the latest Blackbaud Index in the 3 month period ending March 2012, all but one of...

May 24, 2012 Read More

So Me CSR Business Initiatives Lead to No More Tears Nonprofit

The combination of philanthropy and retail remains a popular trend as both a CSR business model and a way to increase nonprofit fundraising. As a business model, this generally means that a cash or one-for-one donation will be made to a...

May 23, 2012 Read More

4 Social Media Marketing Tips to Increase Supporter Engagement for Nonprofits

I previously wrote about the 5 Basics to Maximize Social Media for Nonprofit fundraising & Supporter engagement. It included several concepts that should be considered when starting to organize your cause’s approach to social media marketing. Step one was developing a...

May 22, 2012 Read More

Returns for Leukemia Campaign Raises Over $1.2 in 2011 and Launches New Campaign May 26, 2012

Leukemia is a type of cancer that affects the blood and bone marrow and develops when blood cells produced in the bone marrow grow out of control. Although most difficult for the patient, the patient’s loved ones also carry the...

May 18, 2012 Read More

5 Basics to Maximize Social Media for Nonprofit Fundraising & Supporter Engagement

Social media continues to grow and has become a fundamental nonprofit fundraising and supporter engagement strategy for many causes. I have often written about different platforms and tips on how they can best be used to build on your donor base...

May 17, 2012 Read More

5 Factors for Nonprofits to Consider when Planning a Cause Marketing Partnership

Last week I wrote about findings from a Cause Marketing report which outlined how it can be effective for the company’s brand image and the nonprofit fundraising efforts of the cause. There are many other benefits associated with the collaboration of...

May 15, 2012 Read More

10 Top Celebrity Charitable Contributions Based on Publicity Value

A celebrity’s involvement in the nonprofit fundraising and outreach efforts of a charitable organization can prove a successful strategy for all involved. I have previously written about some of the best of these pairings when covering lists such as the 20...

May 11, 2012 Read More

Nonprofit Fundraising Results Slow Down According to the Blackbaud Index

I generally keep an eye on and write about the Blackbaud Index monthly update on the state of nonprofit fundraising. In my most recent review, results were very encouraging and it looked like 2012 was shaping up to be the...

May 10, 2012 Read More

No Mother’s Day in Support of Maternal Mortality Reduction Globally

[caption id="attachment_9407" align="alignright" width="400"] Image Courtesy of everymothercounts.org[/caption] Mother’s Day originally began as an anti-war protest. A call for change by mothers fed up with losing their husbands and sons to war. Over time it’s evolved to become a day...

May 9, 2012 Read More

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