Many corporations find different ways to showcase their CSR business values. Some find a charity that relates to their industry and others choose a cause close to their heart. The popular Canadian coffee chain Tim Hortons has made being socially...
June 13, 2012 Read MoreIn the past I’ve reported on various rankings of countries including the smartest countries, the happiest countries, the best countries for entrepreneurs, the most competitive countries for business, the most peaceful countries in the world and even the most reputable country and today I’m adding...
June 8, 2012 Read MoreFor over 11 years Miratel have proudly provided lottery management services to the Heart and Stroke Foundation of Ontario for their lottery fundraising campaigns in their mission to extend lives of all Canadians. When 1 in 3 Canadian lives are taken before...
May 29, 2012 Read MoreThe Organization for Economic Co-operation and Development (OECD) has ranked the ten best countries for entrepreneurs. The OECD’s mission is to “is to promote policies that will improve the economic and social well-being of people around the world.” The purpose of this...
May 16, 2012 Read MoreThis year Miratel decided to measure and compile its CSR business ethos into its first Sustainability Report and I had the opportunity to be on the reporting team. Having worked with Miratel since it opened in 2000, I was a part...
April 20, 2012 Read MoreI think intelligence is subjective and not necessarily defined by educational achievements and I say that as an honours University graduate. I’ve met people with PhD’s that seemed a bit dim to me and others who didn’t finish high school...
April 19, 2012 Read MoreHave you ever wondered where the happiest place to live is? No, the answer is not Disneyland. It’s actually Denmark according to the first ever World Happiness Report and Canada is the 5th happiest place. The World Happiness Report was...
April 13, 2012 Read MoreSocial media is always evolving and determining which new platform will advance nonprofit fundraising and engagement efforts can be intimidating for nonprofits. Each represents a unique approach and it’s a little daunting deciding what to incorporate into existing online marketing strategies and what...
March 20, 2012 Read MoreEarlier this week, I wrote about 4 Key Reasons to Incorporate Mobile Marketing into Overall Nonprofit Fundraising and Outreach Plans due to technological advancements and new mobile marketing channels. These new channels make developing an online presence, engaging through social...
March 8, 2012 Read MoreIn the over 17 years I’ve been working within the nonprofit fundraising sector I’ve witnessed many technological advancements firsthand and, more importantly, the impact on reaching and engaging both new and existing supporters. This is particularly true with mobile marketing which has...
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