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Celebrity Selfies – a New Approach to Nonprofit Fundraising
The selfie may have moved from an online term to being permanently in our lexicon by entering into the Oxford English Dictionary, but now it has reached new philanthropic heights. Celebrities are now using selfies to raise awareness and promote...
March 14, 2014 Read MoreChely Wright Supports LGBT Community with LIKEME Lighthouse
Last week I wrote about You Can Play, an organization founded by Toronto Maple Leafs GM Brian Burke in memory of his son, Brandon. Brandon was a student manager for the University of Miami hockey team and he was openly...
March 28, 2012 Read MoreLady Gaga and Tony Bennett Combine for Innovative Nonprofit Fundraising Endeavour
Celebrities lending their popularity to the nonprofit fundraising efforts of the cause(s) they support is a growing trend. Now it seems that more and more celebrities are even launching their own charitable foundations bringing that support and commitment to another...
February 29, 2012 Read More