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As Facebook accelerates ‘pay to be seen’ advertising, here’s why nonprofits don’t need to play that game
Chances are that your nonprofit organization is using Facebook on a regular basis to help inform, inspire and connect with your donor audience or simply help to extend the overall awareness of your nonprofit fundraising efforts. According to a recent...
February 10, 2015 Read More
New study highlights value of annual funds for nonprofits
A brand new study by the Nonprofit Research Collaborative reveals that organizations are much more likely to reach or exceed their yearly fundraising goals if they operate an 'annual fund'. While that information could be considered somewhat intuitive the report...
July 17, 2014 Read More
5 tips to help your nonprofit fundraising content get shared on Facebook
Using social media to help reach your online nonprofit fundraising goals is an important ongoing concern for organizations of all sizes. While almost all charities now have some presence on Facebook are you doing all you can to help your...
July 10, 2014 Read More
Getting the most from Facebook Insights part three
Welcome back to the final part of our deep look at the functionality of Facebook Insights which will help you extract more from the data provided as you build donor traffic and engagement to promote your social media for nonprofit fundraising activities....
January 28, 2014 Read More
Getting the most from Facebook Insights part two
Last week in part one we looked at how to get the most Facebook Insights, one of the most versatile tools available to you when using social media to promote your nonprofit fundraising activities. We reviewed 'getting started' and the 'landing page'...
January 21, 2014 Read More
Getting the most from Facebook Insights part one
Fortunately due to the ever-increasing array of tools available to you using social media to build your nonprofit fundraising profile has never been easier. Today I wanted to share the first in a three-part guide to provide an effective overview...
January 14, 2014 Read More5 Facebook Apps to drive engagement and grow the audience to your nonprofit fundraising page
When you assess your nonprofit fundraising social media strategies it can often be a case of balancing strategy with reward. Simply put, every effort you make using social media to promote your brand and profile should be measured in terms of...
December 10, 2013 Read More8 ways to increase engagement on your nonprofit’s facebook page
Effective use of social media for professional nonprofit fundraising isn't officially a prerequisite (yet) but it certainly might be the difference between reaching goals and falling short. While online fundraising via the actual act of donations over internet payment gateways...
April 28, 2011 Read More