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Olivia Wilde Embodies CSR: Celebrity Social Responsibility

One of the things I like to write about are the CSR business efforts of companies and brands and an extension of that are the celebrities that support and raise awareness of causes they value. Celebrities are their own brand in...

May 2, 2014 Read More

5 of the Highest Paid Celebrity Couples and Their Charitable Associations

Having the endorsement of a celebrity is an effective marketing and advertising strategy for a brand looking to increase the sales of its product and/or service. The celebrity themselves are a known brand and with their association comes added popularity....

August 24, 2012 Read More

H&M Kicks Up CSR Business Values with Exclusive Conscious Collection and Fashion Against AIDS

We recently covered H&M’s CSR business  initiative run in collaboration with Marni in support of Red Cross Japan earthquake relief and now the fast-fashion giant are launching two lines that reaffirm the company’s commitment to walking the talk. The retail clothing conglomerate,...

April 25, 2012 Read More

H&M Expands CSR Business Efforts and Teams with Marni in support of Japan Relief

Retailer H&M is known for their collaborations with celebrity and designer brands, as well as their extensive CSR business values which they have incorporated into their latest collection. On March 8th, 2012 the international retailer launched a joint venture with...

March 14, 2012 Read More

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