The rise in popularity of short videos that can be recorded right from your smart phone has provided nonprofits with a cost-effective way of creating fun and engaging content that can be shared across various social media platforms. As part...
September 5, 2013 Read MoreThe importance of maintaining an online presence on various networking platforms is something I continue to stress and explore through our Social Media series for nonprofit fundraising. With so many options and the continuous evolution of features offered, it can become...
August 15, 2013 Read MoreRecently I was researching a small sampling of local and national nonprofit fundraising organizations and through this review I noticed that some websites were far more robust and feature-rich while others seemed to be missing critical fundraising and engagement components. As...
August 1, 2013 Read MoreIn late June Instagram, the photo capturing and sharing app announced the introduction of Video on Instagram. Perhaps in response to the competing Vine, the platform acquired by Twitter earlier this year, more than doubles the length of Vine’s six...
July 25, 2013 Read MoreAs part of our Social Media series for nonprofit fundraising, I recently wrote that Twitter maintained 3rd place in the American market share for March 2013 amongst all social media platforms. Despite a low 1.72% share Twitter is a very popular network...
May 23, 2013 Read MoreAn integral component of a nonprofit’s social media plan requires reviewing metrics and understanding analytics thereby facilitating modification to content that will better engage an organization's community. As part of our Social Media series for nonprofit fundraising, I recently wrote about Understanding...
May 9, 2013 Read MoreAs social media platforms and usage continues to evolve, nonprofits are meeting the demand by increasing their presence on platforms to engage supports and grow their online communities. As part of our Social Media series for nonprofit fundraising, we have written...
May 2, 2013 Read MoreYesterday I wrote about the benefits of utilizing Instagram for nonprofit fundraising and supporter engagement as part of my Social Media Summer Series. Once you have decided to include Instagram into your social media plans, integrating this relatively new application...
September 13, 2012 Read MoreDespite it being passed Labour Day and the summer warmth dwindling, our Social Media Summer series geared towards nonprofit fundraising and engagement is still going strong. So strong that’s we’ll probably continue it throughout the year (although we’ll probably have to drop...
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