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How important is audience gender to social media planning for nonprofits?
During your continued use of social media for nonprofit fundraising, a certain amount of your time should be reserved for analysis, reporting and studying your current strategies and reviewing results. Understanding demographics does of course have significant value although my initial...
March 11, 2014 Read More
New Blackbaud Index report – can online fundraising growth carry the industry?
We've just laid our eyes on the first Blackbaud Report of 2014, the index measures the overall year-over-year nonprofit fundraising growth for nearly 4,000 US-based organizations and is an important indicator for the nonprofit sector. I most recently wrote about Blackbaud's 2013 results...
March 6, 2014 Read More
Social Media engagement – why it matters and how it’s changing
Every once in a while I come across news relating to social media marketing for nonprofits that I'm so excited to share I can't contain myself. A recent infographic from Sprout Social (featured below) contains probably the most exciting news about...
March 4, 2014 Read More
Canadian nonprofit fundraising survey examines perceptions, appreciation & knowledge
Last week we featured the first part of our review of the recently published '2013 What Canadian Donors Want Survey' which was created by the AFP Foundation for Philanthropy – Canada in partnership with Ipsos Reid. We took a look at...
February 27, 2014 Read More
Gaining retweets for nonprofit fundraising marketing
Last week we looked at some of the changes to Twitter that are in the pipeline and how they may impact your use of the tool in your social media strategy for nonprofit fundraising. What I feel is very good news...
February 25, 2014 Read More
‘2013 What Canadian Donors Want Survey’ reveals valuable fundraising insight
A wealth of fantastic nonprofit fundraising data has just been released by the AFP Foundation for Philanthropy – Canada in partnership with Ipsos Reid. The brand new '2013 What Canadian Donors Want Survey' contains tangible information about fundraising in Canada including...
February 20, 2014 Read More
Will Twitter overhaul alter how you use the tool for nonprofit fundraising?
In our continued effort to share the best in nonprofit fundraising tips via social media today we cycle back around to Twitter. As you may have read Twitter are in the process of rolling out a major redesign of the platform that,...
February 18, 2014 Read More
Blackbaud 2013 nonprofit fundraising results examined by sector and size
Earlier this week we looked at the December results of the Blackbaud Fundraising Index and how 2013 ended in the world of nonprofit fundraising . The index is a great barometer for industry trends measuring as it does the performance of...
February 13, 2014 Read More
2013 Blackbaud Index results show a difficult December closing a very good nonprofit fundraising year
We've just received the final Blackbaud Index report for 2013, one of the leading measurements of nonprofit fundraising trends available to the public. The Blackbaud Index studies the performance of almost 4,000 US-based nonprofit organizations in detail and as such is a...
February 11, 2014 Read More
Six key questions to answer about your nonprofit fundraising website
While we primarily write about tips and tactics for using social media to heighten awareness and engagement for your nonprofit fundraising activities, today I wanted to get back to some basics that sometimes get forgotten in the quest for driving donor...
February 6, 2014 Read More