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Study Reveals Online Marketing Benchmarks and Nonprofit Fundraising Trends

Blackbaud regularly releases industry reporting to help better understand current nonprofit fundraising trends and results based on data from a variety of organizations in different sectors and sizes. I routinely write about the latest monthly Blackbaud Index and I also cover their...

June 4, 2013 Read More

2 Creative Ways to Contribute to Nonprofit Fundraising and Support a Cause

I recently wrote about items you can donate to charity which served both a green purpose and contributed to the nonprofit fundraising goals of various causes. But did you know that engaging in physical exercise and/or booking your next flight can...

May 31, 2013 Read More

4 Tips to Improve Facebook Content to Strengthen EdgeRank and Nonprofit Supporter Engagement

As I wrote about earlier this month as part of our Social Media series for nonprofit fundraising, Facebook remains the king of the social media hill and captures more than half (58.51%) of the American market share. As it continues to...

May 30, 2013 Read More

4 Tips for Maintaining Online Reputations for Nonprofits

In today’s growing online world of social media and digital marketing, nonprofits have been working diligently to maintain their presence amongst a very busy landscape while building their online communities of supporters. In fact the 2013 eNonprofit Benchmarks Study indicated that...

May 28, 2013 Read More

Twitter Keyboard Shortcuts that can Improve Nonprofit Supporter Engagement Efficiency

As part of our Social Media series for nonprofit fundraising,  I recently wrote that Twitter maintained 3rd place in the American market share for March 2013 amongst all social media platforms. Despite a low 1.72% share Twitter is a very popular network...

May 23, 2013 Read More

Study Gives “Calls to Action” to Strengthen Nonprofit Fundraising

Organizations continue to face many challenges in their nonprofit fundraising efforts. Donors are now more discerning about the causes they financially support and the explosion of social media has leveled the playing field leading to more competition for donor dollars adding...

May 21, 2013 Read More

10 Charitable Celebrities Doing Good for Women and Girls

Those who are working to make the world a better place should be commended and we regularly feature the CSR business efforts of corporations that go above and beyond. This is also true when it comes to celebrity philanthropy as...

May 17, 2013 Read More

3 Facebook Algorithms for Stronger Nonprofit Supporter Engagement

As part of our Social Media series, I have written extensively on how organizations can optimize nonprofit fundraising and engagement opportunities through Facebook via set-up tips, considerations for Facebook fundraising and outreach, utilizing Facebook's changes and understanding its analytics. As the platform...

May 16, 2013 Read More

3 Highlights from Study on Challenges Facing Nonprofit Fundraising

I regularly write about the many nonprofit fundraising reports based on the latest industry results, trends and projections. Examples of reports I have featured include Blackbaud’s Charitable Giving Report, the 2013 eNonprofit Benchmarks Study and the 2013 Nonprofit Communications Trends Report....

May 14, 2013 Read More

3 Key Twitter Metrics to Understand for Stronger Nonprofit Fundraising and Engagement

An integral component of a nonprofit’s social media plan requires reviewing metrics and understanding analytics thereby facilitating modification to content that will better engage an organization's community. As part of our Social Media series for nonprofit fundraising, I recently wrote about Understanding...

May 9, 2013 Read More

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