Having the endorsement of a celebrity is an effective marketing and advertising strategy for a brand looking to increase the sales of its product and/or service. The celebrity themselves are a known brand and with their association comes added popularity....
August 24, 2012 Read MoreIf ever a case study was needed to determine the viral impact of Facebook in terms of nonprofit fundraising it has certainly taken place over the last four weeks. If you spend any time on the social media site you...
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