Blog

Nonprofits Can Improve Social Media Engagement with Global Social Media Check-Up 2012 Report

I have been writing a Social Media Summer Series for nonprofit fundraising and engagement and while researching, I came across The Third Annual Global Social Media Check-Up report by Burson-Marstellar. This report analyzes how Fortune Global 100 companies are adapting to the...

August 2, 2012 Read More

6 Ways to Maximize Online Video Marketing for Nonprofit Fundraising Appeals and Supporter Engagement

Video marketing is one of the most underutilized tools for many nonprofits when planning nonprofit fundraising and engagement campaigns and that is probably partly due to the misconception that they are difficult and costly to produce. Earlier this year I wrote...

July 26, 2012 Read More

3 LinkedIn Tips to Maximize Nonprofit Engagement

I’m continuing my Social Media Summer Series for nonprofit fundraising and engagement with Linkedin today. Originally known as a platform to post your resume and professional profile online, LinkedIn has grown to become a much more versatile and effective tool to...

July 24, 2012 Read More

4 Creative Ways Nonprofits Can Use Twitter to Engage & Communicate

This is the third part of my focus on Twitter and its effectiveness for nonprofit engagement and communication. In part one I reviewed 6 Twitter Setup Tips for Nonprofit Fundraising and in the second part I also provided 6 Twitter...

July 19, 2012 Read More

6 Twitter User Insights to Increase Nonprofit Fundraising & Engagement

Welcome back to the second part of my Social Media Summer Series dedicated to Twitter and its use for nonprofit fundraising and engagement. My first entry focused on 6 Twitter Setup Tips for Nonprofit Fundraising and this post will begin after...

July 18, 2012 Read More

6 Twitter Setup Tips for Nonprofit Fundraising

I am continuing my Social Media Summer Series geared towards increasing nonprofit fundraising and engagement which I introduced at the beginning of the month with 8 Social Media and Online Basics for Nonprofit Fundraising. I followed it up with 7 Facebook...

July 17, 2012 Read More

6 Facebook Considerations for Nonprofit Fundraising and Outreach

I am continuing my Social Media Summer Series geared to improving nonprofit fundraising and donor engagement with the second part to my 7 Facebook Page Set-Up Tips from Tuesday. Today I would like to share 6 considerations nonprofits should keep in...

July 12, 2012 Read More

7 Facebook Page Set-Up Tips for Nonprofit Fundraising

Welcome to the first entry in my Social Media Summer series geared towards growing nonprofit fundraising and donor outreach/engagement results. We begin our series with social media giant Facebook. Latest statistics show that Facebook ranks number one with the most traffic...

July 10, 2012 Read More

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