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Testing user experiences on your nonprofit website provides valuable insight
We write a lot about using social media to help your charity but consider how easy is your site to use for visitors?In 2014 essentially all nonprofits be they large or small have a website of some sort, after all...
June 3, 2014 Read More
The #nonprofit guide to #LinkedIn – part two
Last week we began our series of social media guides for nonprofit fundraising with part one of our review how to get the best out of LinkedIn for charities. The business-focused social networking platform offers a host of services via their...
May 29, 2014 Read More
How to share your nonprofit fundraising event via social media
What could be more exciting for a nonprofit and your audience than the opportunity to use social media to share a live account of a nonprofit fundraising event to your donors and supporters wherever they are located? If you've already...
May 27, 2014 Read More
The nonprofit guide to LinkedIn – part one
In the weeks and months ahead I will be writing a series of nonprofit fundraising posts that shine a spotlight on how the various social/online channels have added tools and features designed to help charities. The biggest concerns such as Facebook,...
May 22, 2014 Read More3 Creative Pinterest Strategies for Effective Nonprofit Supporter Engagement
Social media has grown into an excellent supporter engagement and communication channel and platforms continue to emerge with specific features that cater to segments of the social media population. One that has grown exponentially over the past year and a...
July 11, 2013 Read More3 Key Twitter Metrics to Understand for Stronger Nonprofit Fundraising and Engagement
An integral component of a nonprofit’s social media plan requires reviewing metrics and understanding analytics thereby facilitating modification to content that will better engage an organization's community. As part of our Social Media series for nonprofit fundraising, I recently wrote about Understanding...
May 9, 2013 Read MoreTop Social Media Sites by Market Share for March 2013
As social media platforms and usage continues to evolve, nonprofits are meeting the demand by increasing their presence on platforms to engage supports and grow their online communities. As part of our Social Media series for nonprofit fundraising, we have written...
May 2, 2013 Read MoreHelp Launch the Giving Season Today with #GivingTuesday™
Black Friday and Cyber Monday are the days following the American Thanksgiving and mark the official start of the holiday gift-buying season. These days are traditionally known for early morning line-ups (in-person and online) to get the best deals while...
November 27, 2012 Read More4 Photo/Video Tools for Nonprofit to Help Increase Supporter Engagement
I am continuing our Social Media Series and featuring a few tools that I came across during my research that might complement a nonprofit’s online marketing strategies to improve engagement and nonprofit fundraising. In a previous post I identified 10 Website...
September 27, 2012 Read More5 Tools to Complement a Nonprofit’s Website Development & Social Media Engagement Initiatives
Through my on-going research for our Social Media Series on how nonprofits can benefit from the various social media platforms like Facebook, Twitter, Linkedin, Pinterest and Google+, I have come across many tools that can be incorporated into online marketing strategies. These tools are free or...
September 25, 2012 Read More