I am adding to our Social Media Summer Series series with this look at useful tips to help nonprofits manage and get the most out of their Twitter activity. Our list today was inspired by Simply Zesty. SEO Benefits. If your...
September 5, 2012 Read MoreAs part of my Social Media Summer Series to improve nonprofit fundraising and engagement, my most recent posts were 10 Website Tips to Maximize Nonprofit Fundraising and Engagement Opportunities and 5 Tips to Improve Engagement on Nonprofit Websites. These posts were built around...
September 4, 2012 Read MoreAs I mentioned in my previous post, 10 Website Tips to Maximize Nonprofit Fundraising and Engagement Opportunities, the website is a critical tool in a nonprofit’s marketing strategy. It has to quickly tell a visitor what your cause is about,...
August 30, 2012 Read MoreWelcome back to my Social Media Summer Series designed to help organizations utilize electronic and online channels to optimize nonprofit fundraising and engagement opportunities. Today I am focusing on the organization’s website which is where (potential) supporters will get most of the...
August 28, 2012 Read MoreAs part of my Social Media Summer Series, last week I wrote about the 5 Benefits of Email and Newsletter Marketing for Nonprofit Fundraising and Engagement and today I am continuing that theme with email and newsletter marketing tips that will...
August 21, 2012 Read MoreIn recent years, social media and digital marketing have gained serious traction for nonprofit fundraising and outreach campaigns. Email marketing and e-newsletters are a core component of marketing and other communication plans. However, a fundamental element for successful email marketing initiatives...
August 16, 2012 Read MoreIn my last Social Media Summer Series post, I wrote about the 5 Benefits for Nonprofit Supporter Engagement on Pinterest, an online pinboard that has become incredibly popular in social networking. Previous to that I wrote 5 Tips to Effectively Use...
August 9, 2012 Read MoreWe continue our Social Media Summer Series to increase nonprofit fundraising and engagement with a focus on Pinterest. Pinterest is a growing platform that has many benefits to nonprofits in expanding its reach and engaging supporters with an increased potential of turning...
August 7, 2012 Read MoreI have been writing a Social Media Summer Series for nonprofit fundraising and engagement and while researching, I came across The Third Annual Global Social Media Check-Up report by Burson-Marstellar. This report analyzes how Fortune Global 100 companies are adapting to the...
August 2, 2012 Read MoreVideo marketing is one of the most underutilized tools for many nonprofits when planning nonprofit fundraising and engagement campaigns and that is probably partly due to the misconception that they are difficult and costly to produce. Earlier this year I wrote...
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