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What do your Twitter connections say about your nonprofit?

Have you ever asked yourself what the accounts you follow on Twitter says to your potential audience about your nonprofit organization, your mission or your brand? If it's a question you've never pondered I'd suggest you give it some consideration,...

April 10, 2014 Read More

Blackbaud Index shows continued nonprofit fundraising decline, reasons to remain hopeful

The new Blackbaud nonprofit fundraising index report for February has just been published showing that continued timid and diminishing growth has once again been reported for the rolling three-month period. Overall year to year growth softened to just 0.7% which is...

April 8, 2014 Read More

5 of the best ways to measure your nonprofit’s social influence

Nonprofit fundraising and social media definitely go hand in hand and while there are those within the industry that feel that the sector has fallen behind others in embracing social media it doesn't have to be that way. We frequently write about...

March 18, 2014 Read More

10 time-saving tips to help you blog more frequently and effectively

Over the years we've written at length about the importance of adding fresh content to your website to assist with engagement, search engine ranking and delivering news that existing or potential nonprofit fundraising donors will want to read. The most time-consuming...

March 13, 2014 Read More

How important is audience gender to social media planning for nonprofits?

During your continued use of social media for nonprofit fundraising, a certain amount of your time should be reserved for analysis, reporting and studying your current strategies and reviewing results. Understanding demographics does of course have significant value although my initial...

March 11, 2014 Read More

New Blackbaud Index report – can online fundraising growth carry the industry?

We've just laid our eyes on the first Blackbaud Report of 2014, the index measures the overall year-over-year nonprofit fundraising growth for nearly 4,000 US-based organizations and is an important indicator for the nonprofit sector. I most recently wrote about Blackbaud's 2013 results...

March 6, 2014 Read More

Social Media engagement – why it matters and how it’s changing

Every once in a while I come across news relating to social media marketing for nonprofits that I'm so excited to share I can't contain myself. A recent infographic from Sprout Social (featured below) contains probably the most exciting news about...

March 4, 2014 Read More

Gaining retweets for nonprofit fundraising marketing

Last week we looked at some of the changes to Twitter that are in the pipeline and how they may impact your use of the tool in your social media strategy for nonprofit fundraising. What I feel is very good news...

February 25, 2014 Read More

Will Twitter overhaul alter how you use the tool for nonprofit fundraising?

In our continued effort to share the best in nonprofit fundraising tips via social media today we cycle back around to Twitter. As you may have read Twitter are in the process of rolling out a major redesign of the platform that,...

February 18, 2014 Read More

Blackbaud 2013 nonprofit fundraising results examined by sector and size

Earlier this week we looked at the December results of the Blackbaud Fundraising Index and how 2013 ended in the world of nonprofit fundraising . The index is a great barometer for industry trends measuring as it does the performance of...

February 13, 2014 Read More

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