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Twitter Keyboard Shortcuts that can Improve Nonprofit Supporter Engagement Efficiency

As part of our Social Media series for nonprofit fundraising,  I recently wrote that Twitter maintained 3rd place in the American market share for March 2013 amongst all social media platforms. Despite a low 1.72% share Twitter is a very popular network...

May 23, 2013 Read More

3 Facebook Algorithms for Stronger Nonprofit Supporter Engagement

As part of our Social Media series, I have written extensively on how organizations can optimize nonprofit fundraising and engagement opportunities through Facebook via set-up tips, considerations for Facebook fundraising and outreach, utilizing Facebook's changes and understanding its analytics. As the platform...

May 16, 2013 Read More

3 Key Twitter Metrics to Understand for Stronger Nonprofit Fundraising and Engagement

An integral component of a nonprofit’s social media plan requires reviewing metrics and understanding analytics thereby facilitating modification to content that will better engage an organization's community. As part of our Social Media series for nonprofit fundraising, I recently wrote about Understanding...

May 9, 2013 Read More

Top Social Media Sites by Market Share for March 2013

As social media platforms and usage continues to evolve, nonprofits are meeting the demand by increasing their presence on platforms to engage supports and grow their online communities. As part of our Social Media series for nonprofit fundraising, we have written...

May 2, 2013 Read More

Social Media Study Reveals Nonprofit Fundraising Supporter Motivation & Behaviour

As part of our Social Media series for nonprofit fundraising, I have featured many social media reports that provide insight into popular platforms and strategies on how to grow communities and optimize engagement. Most recent reports have included the 2013 Nonprofit...

April 30, 2013 Read More

4 Winners from the 2013 DoGooder Video Awards for Nonprofits

Recently I wrote a review of 5 Top 2012 Nonprofit Videos From YouTube and the Lessons Learned From Them as part of our Social Media Series benefiting nonprofit fundraising and engagement.  These videos made the top 5 exclusively on number of views and while...

April 25, 2013 Read More

5 Management Tools to Measure Twitter Analytics for Optimal Nonprofit Fundraising and Engagement

As social media continues to be a critical component to nonprofit fundraising and engagement plans, maintaining a presence is no longer enough to meet established goals and get the highest return on investment. Measuring and understanding statistics and analytics help strengthen...

April 18, 2013 Read More

Benchmark Study Reveals Insights into Social Media Nonprofit Fundraising & Engagement

Nonprofit fundraising related research is an excellent source of information on trends and can serve as a guide on how other organizations are performing in this ever-changing fundraising landscape. Recently I spotlighted the 2013 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN Nonprofit Technology...

April 11, 2013 Read More

Email Marketing Affects Nonprofits Fundraising Results According to Latest Report

I often write about various research and reports covering many aspects of nonprofit fundraising such as the latest Blackbaud Index, the 2012 State of The Nonprofit Industry and the Charitable Giving Report - How Nonprofit Fundraising Performed in 2012 to name a few. I...

April 2, 2013 Read More

Understanding Facebook’s Analytics for Stronger Nonprofit Fundraising & Community Engagement

There are many benefits for nonprofit fundraising in maintaining a presence on Facebook and many ways of maximizing that presence which I have highlighted in our Social Media Series posts like 7 Facebook Page Set-Up Tips for Nonprofit Fundraising and 6 Facebook Considerations...

March 28, 2013 Read More

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