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New study shows online fundraising appeals to all age groups equally

When reviewing the various new nonprofit fundraising studies and reports every once in a while I stumble upon data that immediately makes me sit upright and pay extra attention because it counters what might be my own preconceived thoughts about...

February 24, 2015 Read More

The value of adding images to your nonprofit blog part two

Today is part two of our look at best practices when it comes to selecting and using images for your nonprofit blog. As I explained in part one the very act of adding images to every post can make a...

February 19, 2015 Read More

Help your nonprofit fundraising objectives by blogging more in 2015

If your nonprofit fundraising strategies include online marketing, raising awareness or simply content creation there is every chance that at some point in time you've added or considered adding a blog to your website. Blogging has been 100% validated as...

February 17, 2015 Read More

The value of adding images to your nonprofit blog part one

If your nonprofit fundraising activities include blogging make sure that you are always adding an image to blog posts whether your update is just a few hundred words (a paragraph or two) or a longer piece that borders on being...

February 12, 2015 Read More

As Facebook accelerates ‘pay to be seen’ advertising, here’s why nonprofits don’t need to play that game

Chances are that your nonprofit organization is using Facebook on a regular basis to help inform, inspire and connect with your donor audience or simply help to extend the overall awareness of your nonprofit fundraising efforts. According to a recent...

February 10, 2015 Read More

5 key findings from new social media study are valuable for nonprofits

It is very encouraging to see nonprofits continue to close the gap in successfully using social media to build their engagement and nonprofit fundraising when compared with their 'for profit' counterparts. Understanding marketing trends is an important element for all charities...

May 20, 2014 Read More

M+R Benchmarks Report reveals email and social media trends for nonprofits

Welcome back to the blog, from time to time there are nonprofit fundraising studies released that contain so much information that it is impossible to review all of the findings in a single blog post. Such is the case with...

May 13, 2014 Read More

Nonprofit fundraising showing signs of plateau per Blackbaud Index

The new Blackbaud nonprofit fundraising index report for March has just been published and as I wrote last month the trend for continued diminishing growth has once again been reported for the rolling three-month period. Overall year-to-year growth softened into negative territory...

May 8, 2014 Read More

What can established nonprofits learn from the success of crowdsourcing?

Crowdsourcing is a growing phenomenon that we write about from time-to-time on the blog as this method of online fundraising and networking has quickly become an important way to build momentum, funding and awareness for a given cause. I think...

April 24, 2014 Read More

5 tips to ease your transition to the new Twitter profile

We're here to help you keep current with major changes to social media when managing strategies to promote your nonprofit fundraising organization online. Whether you're looking to attract new donors or communicate with existing ones, chances are that Twitter is...

April 22, 2014 Read More

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