As I wrote about earlier this month as part of our Social Media series for nonprofit fundraising, Facebook remains the king of the social media hill and captures more than half (58.51%) of the American market share. As it continues to...
May 30, 2013 Read MoreIn today’s growing online world of social media and digital marketing, nonprofits have been working diligently to maintain their presence amongst a very busy landscape while building their online communities of supporters. In fact the 2013 eNonprofit Benchmarks Study indicated that...
May 28, 2013 Read MoreAs part of our Social Media series for nonprofit fundraising, I recently wrote that Twitter maintained 3rd place in the American market share for March 2013 amongst all social media platforms. Despite a low 1.72% share Twitter is a very popular network...
May 23, 2013 Read MoreAs part of our Social Media series, I have written extensively on how organizations can optimize nonprofit fundraising and engagement opportunities through Facebook via set-up tips, considerations for Facebook fundraising and outreach, utilizing Facebook's changes and understanding its analytics. As the platform...
May 16, 2013 Read MoreAn integral component of a nonprofit’s social media plan requires reviewing metrics and understanding analytics thereby facilitating modification to content that will better engage an organization's community. As part of our Social Media series for nonprofit fundraising, I recently wrote about Understanding...
May 9, 2013 Read MoreAs social media platforms and usage continues to evolve, nonprofits are meeting the demand by increasing their presence on platforms to engage supports and grow their online communities. As part of our Social Media series for nonprofit fundraising, we have written...
May 2, 2013 Read MoreAs part of our Social Media series for nonprofit fundraising, I have featured many social media reports that provide insight into popular platforms and strategies on how to grow communities and optimize engagement. Most recent reports have included the 2013 Nonprofit...
April 30, 2013 Read MoreRecently I wrote a review of 5 Top 2012 Nonprofit Videos From YouTube and the Lessons Learned From Them as part of our Social Media Series benefiting nonprofit fundraising and engagement. These videos made the top 5 exclusively on number of views and while...
April 25, 2013 Read MoreAs social media continues to be a critical component to nonprofit fundraising and engagement plans, maintaining a presence is no longer enough to meet established goals and get the highest return on investment. Measuring and understanding statistics and analytics help strengthen...
April 18, 2013 Read MoreNonprofit fundraising related research is an excellent source of information on trends and can serve as a guide on how other organizations are performing in this ever-changing fundraising landscape. Recently I spotlighted the 2013 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN Nonprofit Technology...
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