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How important is audience gender to social media planning for nonprofits?
During your continued use of social media for nonprofit fundraising, a certain amount of your time should be reserved for analysis, reporting and studying your current strategies and reviewing results. Understanding demographics does of course have significant value although my initial...
March 11, 2014 Read More
Social Media engagement – why it matters and how it’s changing
Every once in a while I come across news relating to social media marketing for nonprofits that I'm so excited to share I can't contain myself. A recent infographic from Sprout Social (featured below) contains probably the most exciting news about...
March 4, 2014 Read More