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Tim Hortons brewing more than just coffee with Corporate Social Responsibility initiatives

Many Canadians know that Tim Hortons has many corporate social responsibility (CSR) initiatives because you have probably donated to the Tim Horton Children's Foundation while waiting for your double-double. But did you know that the corporate social responsibility initiatives they...

April 8, 2010 Read More

Food Banks Starved of Support

Usually I don't write from a perspective of panic but something very concerning is happening at food banks in Toronto, after reading the headlines in the Toronto Star today I was not surprised to see the same concerns gripping food...

April 6, 2010 Read More

New Poll shows CSR leaping in importance for customers & consumers in 2010

A brave new post-recessionary world has changed the daily habits and thoughts of many people throughout the world. I'm actually refreshed that from the difficulty of the last few years the empowered consumer or customer is saying quite categorically that...

March 31, 2010 Read More

Toronto Blue Jays Embody Social Responsibility

For baseball fans the winter months are tortuous, and as we move closer to Major League Baseball opening day, let us look at social responsibility in sports, focusing on baseball. The first team to be profiled will be my team,...

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CSR sweetens Pepsi and Coke – A Tale of Two Colas (Part 2 Pepsi)

In my initial post I continued looking at the different levels of commitments some of our largest corporations are making in terms of Corporate Social Responsibility (CSR) and turned the spotlight on the two giant soft drink corporations Pepsi and...

March 23, 2010 Read More

Campbell’s soup(er) approach to Corporate Social Responsibility

We're always on the look out for everyday brands (or corporations) lending more focus to their Corporate Social Responsibility (CSR) and taking an active role in improving their community and the world in general. As more and more companies see...

March 16, 2010 Read More

CSR sweetens Pepsi and Coke – A Tale of Two Colas

Don't look now but there is a seismic change taking place in how companies do business, how they interact with their customers and how their product or service is branded. Resting on what was learned in the 1990's no longer...

March 9, 2010 Read More

Levi’s wearing social responsibility with pride

Another story to focus on as we continue to look at the steps some of our larger companies are taking in terms of corporate social responsibility. In 2010 a progressive business knows they can benefit us all and improve their...

March 2, 2010 Read More

CSR the Cisco way

There are a number of different ways that a corporation can implement a Corporate Responsibility program, factoring in true benefits to the community should be quite naturally one of the goals aimed for. When I research what companies are trying...

February 24, 2010 Read More

Nike put soles into their corporate soul

Giant Corporations having an ethical (and impacting) sense of social responsibility is not a new thing although it sometimes seems that way. It's approaching twenty years since Nike began a quest to reduce the company's environmental footprint and reduce the...

February 21, 2010 Read More

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