I regularly spotlight reputable research that can provide insight into the state of the nonprofit fundraising landscape along with trends and initiatives implemented to strengthen fundraising results. Most recently these have included Nonprofit Challenges, What Foundations Can Do, 2013 Social Media Marketing...
September 24, 2013 Read MoreAs we approach the final quarter of 2013 we reflect on a year that experienced mixed results in both overall and online nonprofit fundraising revenue. While success was experienced by many organizations in the industry some still did not meet their...
September 19, 2013 Read MoreA recurring theme throughout 2013 is the state in which nonprofit fundraising finds itself - the challenges faced in grow fundraising revenue in a climate that is constantly changing. The most recent Blackbaud Index revealed Summer Impacts Nonprofit Fundraising with Mixed...
September 17, 2013 Read MoreRecently I wrote about the importance of Building Donor Loyalty for Stronger Nonprofit Fundraising Results and how first impressions and quality donor services were key to engage and retain the loyalty of donors. The donor’s experience also dictates how they speak...
September 12, 2013 Read MoreThe summer months tend to be a challenging period for nonprofit fundraising with driving revenue and maintaining supporter engagement and this year is no exception. Last month, I wrote that Nonprofit Fundraising had Experienced a Modest Increase according to the June 2013...
September 10, 2013 Read MoreThe rise in popularity of short videos that can be recorded right from your smart phone has provided nonprofits with a cost-effective way of creating fun and engaging content that can be shared across various social media platforms. As part...
September 5, 2013 Read MoreSocial media and digital marketing have grown to become key communication tools that nonprofits have become reliant on for its donor engagement and nonprofit fundraising strategies. Blogging can be a critical component of digital marketing strategies but creating original material and...
September 3, 2013 Read MoreBlogging has become the cornerstone of digital marketing strategies and so is the case with nonprofits. In addition to creating on-going original content that can solidify the organization as an authority in its area, it can also engage its community...
August 29, 2013 Read MoreNonprofit fundraising faces multiple challenges due to economic uncertainties, crowded digital media marketing spaces and donors that are selective on which causes they support. It has become critical for organizations to find ways to engage and retain supporters for the long-term...
August 27, 2013 Read MoreOnline fundraising has grown significantly over the past decade to become an integral nonprofit fundraising strategy adopted by many as I recently highlighted in studies by The Chronicle of Philanthropy and the 2013 eNonproft Benchmarks Study. The power of online giving is very...
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