I’m still riding the glamorously charitable vibe of TIFF 2012 which finished here in Toronto last weekend and I wrote about the philanthropic efforts of some of its attending stars (Part 1, Part 2 and Part 3). This is a similar theme that I have explored in...
September 26, 2012 Read MoreThrough my on-going research for our Social Media Series on how nonprofits can benefit from the various social media platforms like Facebook, Twitter, Linkedin, Pinterest and Google+, I have come across many tools that can be incorporated into online marketing strategies. These tools are free or...
September 25, 2012 Read MoreCelebrities lending their brand to organizations they support is not a new concept as their name and image comes with a trust-factor that can be beneficial to everyone involved. I’ve explored the relationship of celebrities and charitable causes using current...
September 21, 2012 Read MoreI am continuing with our Social Media Series to benefit nonprofit fundraising with another look at a couple smaller platforms that sometimes get overlooked. I have covered the big guys like Facebook, Twitter, Linkedin and Pinterest and looked at Google+ and StumbleUpon in my previous post and...
September 20, 2012 Read MoreI regularly write about the connection between celebrities and philanthropy and how many of the most famous have attached giving back to their own brand. This association increases awareness for some very worthy causes and also encourages the same behavior...
September 19, 2012 Read MoreI have explored several social media platforms like Facebook, Twitter, Linkedin and Pinterest and the benefits they represent for nonprofit fundraising and engagement through my Social Media Series. Today I am spotlighting Google+ and StumbleUpon which may fit for a nonprofit as they bring...
September 18, 2012 Read MoreWelcome back to the third and final installment of my look at the philanthropic efforts of some of the stars attending the Toronto International Film Festival (TIFF) which closes this weekend. TIFF is a special time of year here in Toronto and...
September 14, 2012 Read MoreYesterday I wrote about the benefits of utilizing Instagram for nonprofit fundraising and supporter engagement as part of my Social Media Summer Series. Once you have decided to include Instagram into your social media plans, integrating this relatively new application...
September 13, 2012 Read MoreDespite it being passed Labour Day and the summer warmth dwindling, our Social Media Summer series geared towards nonprofit fundraising and engagement is still going strong. So strong that’s we’ll probably continue it throughout the year (although we’ll probably have to drop...
September 12, 2012 Read MoreWorking within the nonprofit fundraising sector, I am interested in the many reports, surveys and studies on current trends to gain greater insight for the purpose of planning and benchmarking. I often write about a variety of reports like the...
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