As I have written about in our social media series for nonprofit fundraising, social media has evolved into key communication and engagement channels that are integrated into all successful digital marketing plans. As end-of-year fundraising plans are underway, I have recently wrote...
October 3, 2013 Read MoreAs we enter the last quarter of 2013 many nonprofit teams are finalizing their end-of-year fundraising plans and, in many cases, already executing them. In a year that has seen mixed nonprofit fundraising results according to Blackbaud with modest increases this is an...
October 1, 2013 Read MoreAs I have written in our social Media series for nonprofit fundraising, digital marketing initiatives have become a critical aspect of a nonprofit’s engagement and communication strategies and often can be time consuming for the most organized fundraiser or social media...
September 26, 2013 Read MoreI regularly spotlight reputable research that can provide insight into the state of the nonprofit fundraising landscape along with trends and initiatives implemented to strengthen fundraising results. Most recently these have included Nonprofit Challenges, What Foundations Can Do, 2013 Social Media Marketing...
September 24, 2013 Read MoreAs we approach the final quarter of 2013 we reflect on a year that experienced mixed results in both overall and online nonprofit fundraising revenue. While success was experienced by many organizations in the industry some still did not meet their...
September 19, 2013 Read MoreA recurring theme throughout 2013 is the state in which nonprofit fundraising finds itself - the challenges faced in grow fundraising revenue in a climate that is constantly changing. The most recent Blackbaud Index revealed Summer Impacts Nonprofit Fundraising with Mixed...
September 17, 2013 Read MoreRecently I wrote about the importance of Building Donor Loyalty for Stronger Nonprofit Fundraising Results and how first impressions and quality donor services were key to engage and retain the loyalty of donors. The donor’s experience also dictates how they speak...
September 12, 2013 Read MoreThe summer months tend to be a challenging period for nonprofit fundraising with driving revenue and maintaining supporter engagement and this year is no exception. Last month, I wrote that Nonprofit Fundraising had Experienced a Modest Increase according to the June 2013...
September 10, 2013 Read MoreThe rise in popularity of short videos that can be recorded right from your smart phone has provided nonprofits with a cost-effective way of creating fun and engaging content that can be shared across various social media platforms. As part...
September 5, 2013 Read MoreSocial media and digital marketing have grown to become key communication tools that nonprofits have become reliant on for its donor engagement and nonprofit fundraising strategies. Blogging can be a critical component of digital marketing strategies but creating original material and...
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