In late June Instagram, the photo capturing and sharing app announced the introduction of Video on Instagram. Perhaps in response to the competing Vine, the platform acquired by Twitter earlier this year, more than doubles the length of Vine’s six...
July 25, 2013 Read MoreIn a recent post that provided Tips to Creating Social Media Campaigns for Successful Supporter Engagement and Nonprofit Fundraising, I mentioned how being mobile friendly is increasingly important due to the growth and popularity of mobile devices. Comscore has released...
July 23, 2013 Read MoreI regularly write about different aspects of social media and how nonprofits can use this communication channel for effective supporter engagement and nonprofit fundraising. Our Social Media series has included subjects such as Tools to Measure Twitter Analytics, Tips to Improve...
July 18, 2013 Read MoreRecently I spotlighted results from the Giving USA 2013 Report which reported a 1.5% increase (factoring in inflation) in 2012 nonprofit fundraising results over the previous year. The last six year period has definitely been a challenging one for nonprofits and although...
July 16, 2013 Read MoreSocial media has grown into an excellent supporter engagement and communication channel and platforms continue to emerge with specific features that cater to segments of the social media population. One that has grown exponentially over the past year and a...
July 11, 2013 Read MoreI regularly cover the monthly Blackbaud Index which provides nonprofit fundraising data on overall charitable and online fundraising trends. Last month’s results reflected the reporting period ending April 2013 and it showed a downward trend but the latest results reflect an increase...
July 9, 2013 Read MoreA repeating note throughout my Social Media series for nonprofit fundraising is that Facebook continues to dominate the social media landscape and, in a recent report, topped the market share. Nonprofits also acknowledge the importance of Facebook and many maintain a presence...
July 4, 2013 Read MoreOnline giving continues to be the fastest nonprofit fundraising channel across North America. I have written about various industry reports and research analyzing online donation activity like the monthly Blackbaud Index, the 2013 eNonprofit Benchmarks Study, the 2013 Nonprofit Communications Trends Report and the Digital...
July 2, 2013 Read MoreI have written extensively in our Social Media series for nonprofit fundraising about the incredible impact that social media has had on marketing initiatives for all business sectors. It’s tremendous presence has resulted in many in-depth reports and research that nonprofits can...
June 27, 2013 Read MoreNonprofit fundraising reports remain an excellent tool for organizations to benchmark their own results against. Our industry is fortunate to have many reliable resources that give us a fairly accurate picture on how we are performing collectively and also by size,...
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