In the over 17 years I’ve been working within the nonprofit fundraising sector I’ve witnessed many technological advancements firsthand and, more importantly, the impact on reaching and engaging both new and existing supporters. This is particularly true with mobile marketing which has...
March 6, 2012 Read MoreThe 84th annual Academy Awards took place this past Sunday and while the nominees were recognized for their work, their contributions to nonprofit fundraising and the advancement of the causes they hold dear should not go unnoticed. So here is...
March 2, 2012 Read MoreIf you read about the 2012 DoGooder Nonprofit Video competition hosted by YouTube, you would have found that it highlighted the importance and value of online video marketing for nonprofits. It’s becoming increasingly apparent that nonprofits of all sizes should...
March 1, 2012 Read MoreCelebrities lending their popularity to the nonprofit fundraising efforts of the cause(s) they support is a growing trend. Now it seems that more and more celebrities are even launching their own charitable foundations bringing that support and commitment to another...
February 29, 2012 Read MoreThis past Friday I wrote about the 2012 DoGooder Nonprofit Video Awards which is a YouTube competition for nonprofit videos that were created in 2011. Whether or not you intend to submit a video before the deadline tomorrow, Wednesday February...
February 28, 2012 Read MoreFans of the popular CBS reality show The Amazing Race are probably happy that the show returned for its 20th season but it was what host Phil Keoghan accomplished on his own time that was truly amazing. The season premier...
February 26, 2012 Read MoreIt’s always great to see large corporations supporting nonprofits and contributing to nonprofit fundraising. Many find innovative CSR business ways to not only support nonprofits financially but also via in-kind service/product donations, volunteering and promoting of the nonprofit brand. This...
February 24, 2012 Read MoreThe Blackbaud Index releases valuable monthly statistics on the state and trends of nonprofit fundraising in both an overall and online sense. These stats are beneficial to charitable organizations when analyzing and assessing how they are performing in comparison to...
February 23, 2012 Read MoreIn celebration of the recently held 54th annual Grammy Awards, the music community came together for a nonprofit fundraising auction benefiting both The Grammy Foundation and MusiCares. The Grammy Foundation was created in "1989 to cultivate the understanding, appreciation and advancement...
February 22, 2012 Read MoreHaving worked within the nonprofit fundraising sector for over 17 years, I have seen firsthand the impact emerging technologies have had on our business processes and strategies. Technology has vastly changed how we communicate, engage and ultimately raise funds. Although traditional...
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