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Habitat for Humanity Canada to Collect 690 Million Pennies to Build 69 New Homes

Recently, the Canadian government announced that the penny would be discontinued and encouraged citizens to donate their leftover pennies to the cause of their choice. In response to this recent development, Habitat for Humanity Canada has launched a new nonprofit...

April 18, 2012 Read More

5 Reasons Why Run, Walk, Ride “Thons” Increase Nonprofit Fundraising and Supporter Engagement

Charities have many nonprofit fundraising and engagement channels at their disposal to effectively increase funds and support for their organizations. I often write about these traditional and online fundraising strategies including social media platforms like Facebook, Twitter and Pinterest, email...

April 17, 2012 Read More

4 Key Elements to The Success of the DoGooder Nonprofit Video Winners

In February I wrote about the DoGooder nonprofit video contest sponsored by See 3 Communications, YouTube, The Nonprofit Technological Network (NTEN), Cisco Systems and the Case Foundation. The winners were recently announced on Thursday April 5th at the Washington D.C. Nonprofit Technology Conference in...

April 12, 2012 Read More

US Nonprofit Fundraising Study Show Growth in 2011 and Optimism for 2012

Recently I wrote about a nonprofit fundraising study conducted by the Nonprofit Research Collaborative (NRC) which surveyed organizations in Canada on their 2011 fundraising results and their outlook for 2012. The Canadian results I reported were encouraging and promising and after...

April 10, 2012 Read More

Clara Hughes and Adam Van Koeverden Represent Right to Play

Clara Hughes and Adam Van Koeverden are athletic ambassadors for the Canadian branch of the nonprofit organization, Right to Play. Right to Play believes that every child, no matter where they were born should have the opportunity to play and just...

April 6, 2012 Read More

6 Tips for a Successful Video and Viral Marketing Nonprofit Fundraising Campaign

I recently found myself with unexpected time on my hands while nursing a sprained ankle so I decided to watch the Kony 2012 video as I hadn’t seen it yet. I had intended to watch it earlier but kept putting...

April 5, 2012 Read More

Raise your Pant Leg and “Lend Your Leg” for Landmine Awareness Today

Notable figures from the late Princess Dianna to actress Angelina Jolie have worked to draw attention and increase awareness about the issues surrounding landmines. Last year on April 4, thousands of Colombians made a political statement by raising one of...

April 4, 2012 Read More

Canadian Nonprofit Fundraising Study Shows Growth in 2011 and Optimism for 2012

Many of the nonprofit fundraising reports that I have spotlighted in the past focus on different aspects of fundraising which give nonprofits a valuable information they can utilize to make informed decisions on future marketing and fundraising plans. These reports...

April 3, 2012 Read More

50 Cent Launches Street King Based on CSR Business Values

Celebrity as brand and/or philanthropist has become a more prevalent concept in recent years with more entertainers crossing over into fashion and other items and/or publicly supporting various causes. Rapper Curtis "50 Cent" Jackson is an excellent example of both of...

March 30, 2012 Read More

American Red Cross Launches First of Its Kind Digital Operations Centre

It truly is remarkable the impact that technology and social media has had on how we reach out, communicate, share information and engage supporters within the nonprofit fundraising sector. I have written about this impact extensively and specifically on how...

March 29, 2012 Read More

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