The rise in popularity of short videos that can be recorded right from your smart phone has provided nonprofits with a cost-effective way of creating fun and engaging content that can be shared across various social media platforms. As part...
September 5, 2013 Read MoreSocial media and digital marketing have grown to become key communication tools that nonprofits have become reliant on for its donor engagement and nonprofit fundraising strategies. Blogging can be a critical component of digital marketing strategies but creating original material and...
September 3, 2013 Read MoreIt’s that exciting time of year again when Hollywood heads north to transform Toronto into a glittery, paparazzi-popping, party spectacular also known as the Toronto International Film Festival (TIFF). TIFF “has become the launching pad for the best of international,...
August 30, 2013 Read MoreBlogging has become the cornerstone of digital marketing strategies and so is the case with nonprofits. In addition to creating on-going original content that can solidify the organization as an authority in its area, it can also engage its community...
August 29, 2013 Read MoreNonprofit fundraising faces multiple challenges due to economic uncertainties, crowded digital media marketing spaces and donors that are selective on which causes they support. It has become critical for organizations to find ways to engage and retain supporters for the long-term...
August 27, 2013 Read MoreLast week it was ladies first with the 10 highest paid actresses and their causes and today we’ll be looking at the philanthropic efforts of the 10 highest paid actors in Hollywood based on Forbes Magazine’s ranking. In the past,...
August 23, 2013 Read MoreOnline fundraising has grown significantly over the past decade to become an integral nonprofit fundraising strategy adopted by many as I recently highlighted in studies by The Chronicle of Philanthropy and the 2013 eNonproft Benchmarks Study. The power of online giving is very...
August 22, 2013 Read MoreI continue to be surprised by the growing number of resources available to those of us working within the nonprofit fundraising industry to help us better understand giving trends. Blackbaud is a consistently reliable resource with its monthly Index, the Charitable...
August 20, 2013 Read MoreThe French philosopher Voltaire said, “With great power comes great responsibility,” and that is never truer then when it comes to the rich and famous. Today we’ll be looking at the philanthropy efforts of the ten highest paid actresses in...
August 16, 2013 Read MoreThe importance of maintaining an online presence on various networking platforms is something I continue to stress and explore through our Social Media series for nonprofit fundraising. With so many options and the continuous evolution of features offered, it can become...
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