I have previously written about various donor demographics – like millennial donors - that nonprofits should be targeting via marketing strategies. This specific donor group is the basis of the 4th edition of thenull written by a research team at...
July 30, 2013 Read MoreIn a recent post that provided Tips to Creating Social Media Campaigns for Successful Supporter Engagement and Nonprofit Fundraising, I mentioned how being mobile friendly is increasingly important due to the growth and popularity of mobile devices. Comscore has released...
July 23, 2013 Read MoreEarlier this week, I wrote about 4 Key Reasons to Incorporate Mobile Marketing into Overall Nonprofit Fundraising and Outreach Plans due to technological advancements and new mobile marketing channels. These new channels make developing an online presence, engaging through social...
March 8, 2012 Read MoreIn the over 17 years I’ve been working within the nonprofit fundraising sector I’ve witnessed many technological advancements firsthand and, more importantly, the impact on reaching and engaging both new and existing supporters. This is particularly true with mobile marketing which has...
March 6, 2012 Read More© Copyright 2024, All Rights Reserved. Website developed by GrayCyan.com