I am always keen to write about the creative (and successful) CSR business campaigns of larger organizations like McDonalds McHappy Day, The Beer Store’s Returns for Leukemia, Tim Hortons Camp Day and now Cadbury’s Bicycle Factory. The Cadbury Bicycle Factory program...
June 15, 2012 Read MoreMany corporations find different ways to showcase their CSR business values. Some find a charity that relates to their industry and others choose a cause close to their heart. The popular Canadian coffee chain Tim Hortons has made being socially...
June 13, 2012 Read MoreLast week I wrote about sites that combine holiday shopping and philanthropy by making online giving and gifting as simple as a series of clicks. Featured were worthy nonprofits like Strummerville and World Wildlife Fund (WWF) along with other cause-based...
December 16, 2011 Read MoreShopping that incorporates online giving has become a popular trend as more nonprofits are adding shopping carts to their websites and more retail businesses align its CSR business values with philanthropic missions. If you still have some holiday shopping to...
December 9, 2011 Read MoreThere is a CSR business trend occurring in retail whereby philanthropic values are being embed into the foundation of the business model. We have previously written about this trend through features on TOMS shoes and TOMS eyewear and their “One...
September 7, 2011 Read MoreMiratel Solutions has proudly provided telephone fundraising services in support of the Princess Margaret Hospital Foundation lottery programs for many years. As one of the top 5 cancer centres in the world, Princess Margaret Hospital has been leading the way...
September 6, 2011 Read MoreHello and welcome (back) to the Miratel blog and thanks for stopping by for another Meatless Monday recipe. We took the Meatless Monday pledge as part of our CSR business initiatives in support of reducing meat consumption by 15% to...
September 5, 2011 Read MoreUniversity of Toronto students are making the St. George campus a little greener and it has nothing to do with landscaping. Starting September, 2011 the St. George campus will begin to phase out the sale of bottled water. The Mississauga...
September 2, 2011 Read MoreThe Canadian Cancer Society is a national charity that funds research, advocates prevention and supports those already living with cancer. Their lottery fundraising campaigns have helped raise valuable funding in addition to their other fund development programs in their on-going...
September 1, 2011 Read MoreCSR business initiatives have taken on new meaning with the growing trend of businesses that incorporate their philanthropic values into their retail model. The onset of eCommerce and online business management has assisted these new retail concepts by greatly reducing...
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