The philanthropic efforts of celebrities are noteworthy due to the media attention these stars garner. I regularly highlight the charitable work of the rich and famous because it can be overlooked in favour of the scandalous or salacious behaviour that...
March 1, 2013 Read MoreI try to highlight the nonprofit fundraising and cause awareness efforts of celebrities to highlight the good rather than the scandalous, salacious or non-stories. I have recently featured the tremendous way in which the celebrity community came together to help with...
February 1, 2013 Read MoreThroughout 2012 I often wrote about the nonprofit fundraising and awareness efforts of celebrities in posts like the 10 Top Forbes Power Celebrities and their Charities, the Charities of the 10 Highest Paid Celebrities from Forbes Under 30 List, the 10...
January 9, 2013 Read MoreHaving the endorsement of a celebrity is an effective marketing and advertising strategy for a brand looking to increase the sales of its product and/or service. The celebrity themselves are a known brand and with their association comes added popularity....
August 24, 2012 Read MoreIn celebration of the recently held 54th annual Grammy Awards, the music community came together for a nonprofit fundraising auction benefiting both The Grammy Foundation and MusiCares. The Grammy Foundation was created in "1989 to cultivate the understanding, appreciation and advancement...
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