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7 Tips for Effective Nonprofit Email and Newsletter Marketing

As part of my Social Media Summer Series, last week I wrote about the 5 Benefits of Email and Newsletter Marketing for Nonprofit Fundraising and Engagement and today I am continuing that theme with email and newsletter marketing tips that will...

August 21, 2012 Read More

5 Benefits of Email and Newsletter Marketing for Nonprofit Fundraising and Engagement

In recent years, social media and digital marketing have gained serious traction for nonprofit fundraising and outreach campaigns. Email marketing and e-newsletters are a core component of marketing and other communication plans. However, a fundamental element for successful email marketing initiatives...

August 16, 2012 Read More

8 Tips to Maximize the Results of Nonprofit Fundraising and Supporter Engagement through Pinterest

In my last Social Media Summer Series post, I wrote about the 5 Benefits for Nonprofit Supporter Engagement on Pinterest, an online pinboard that has become incredibly popular in social networking. Previous to that I wrote 5 Tips to Effectively Use...

August 9, 2012 Read More

5 Benefits for Nonprofit Supporter Engagement on Pinterest

We continue our Social Media Summer Series to increase nonprofit fundraising and engagement with a focus on Pinterest. Pinterest is a growing platform that has many benefits to nonprofits in expanding its reach and engaging supporters with an increased potential of turning...

August 7, 2012 Read More

Nonprofits Can Improve Social Media Engagement with Global Social Media Check-Up 2012 Report

I have been writing a Social Media Summer Series for nonprofit fundraising and engagement and while researching, I came across The Third Annual Global Social Media Check-Up report by Burson-Marstellar. This report analyzes how Fortune Global 100 companies are adapting to the...

August 2, 2012 Read More

6 Ways to Maximize Online Video Marketing for Nonprofit Fundraising Appeals and Supporter Engagement

Video marketing is one of the most underutilized tools for many nonprofits when planning nonprofit fundraising and engagement campaigns and that is probably partly due to the misconception that they are difficult and costly to produce. Earlier this year I wrote...

July 26, 2012 Read More

3 LinkedIn Tips to Maximize Nonprofit Engagement

I’m continuing my Social Media Summer Series for nonprofit fundraising and engagement with Linkedin today. Originally known as a platform to post your resume and professional profile online, LinkedIn has grown to become a much more versatile and effective tool to...

July 24, 2012 Read More

4 Creative Ways Nonprofits Can Use Twitter to Engage & Communicate

This is the third part of my focus on Twitter and its effectiveness for nonprofit engagement and communication. In part one I reviewed 6 Twitter Setup Tips for Nonprofit Fundraising and in the second part I also provided 6 Twitter...

July 19, 2012 Read More

6 Twitter User Insights to Increase Nonprofit Fundraising & Engagement

Welcome back to the second part of my Social Media Summer Series dedicated to Twitter and its use for nonprofit fundraising and engagement. My first entry focused on 6 Twitter Setup Tips for Nonprofit Fundraising and this post will begin after...

July 18, 2012 Read More

6 Twitter Setup Tips for Nonprofit Fundraising

I am continuing my Social Media Summer Series geared towards increasing nonprofit fundraising and engagement which I introduced at the beginning of the month with 8 Social Media and Online Basics for Nonprofit Fundraising. I followed it up with 7 Facebook...

July 17, 2012 Read More

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