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Understanding Facebook’s Analytics for Stronger Nonprofit Fundraising & Community Engagement

There are many benefits for nonprofit fundraising in maintaining a presence on Facebook and many ways of maximizing that presence which I have highlighted in our Social Media Series posts like 7 Facebook Page Set-Up Tips for Nonprofit Fundraising and 6 Facebook Considerations...

March 28, 2013 Read More

4 Key Considerations for Composing Effective Tweets for Nonprofits

I am always adding posts to our Social Media Series for nonprofit fundraising and I recently reported that according to the 2013 Nonprofit Communications Trends Report that Twitter was one of the most popular social media platforms, second only to Facebook with...

March 21, 2013 Read More

Improving Nonprofit Fundraising and Supporter Engagement through Mobile Videos

Recently I wrote about the nonprofit fundraising habits of the Next Gen Philanthropists and the importance of engaging and holding their attention through multimedia channels. As technology continues to evolve and options are seemingly endless it can become challenging for a...

March 14, 2013 Read More

5 Top Nonprofit Videos from YouTube and the Lessons Learned From Them

Engaging supporters through video can be challenging for nonprofits as it may be a new concept and can be overwhelming to conceptualize and create a good video that represents the organization well. In addition to my Social Media Series for nonprofit...

March 7, 2013 Read More

Pinterest and Instagram Can Help Maximize Nonprofit Fundraising and Donor Engagement Efforts

I often write about the latest social media statistics, research and trends as they are important for digital nonprofit fundraising and engagement planning which has been the focus of our Social Media Series. Most recently I wrote about this in posts...

February 28, 2013 Read More

Applying Benchmark Study on Social Care to Nonprofit Fundraising Donor Relations

I have written extensively about Social Media for nonprofit fundraising and today I am writing about a new term, “Social Care” that is quickly being adopted by both for-profit and nonprofit organizations and is being combined with traditional “customer service”. The importance...

February 21, 2013 Read More

4 Facebook Changes to Help Strengthen Nonprofit Fundraising and Engagement Efforts

In the summer of 2012 I began a Social Media Series that focused on how it can be incorporated into nonprofit fundraising and engagement initiatives to enhance results and one of the things established from the get-go was that Facebook was king. Although...

January 10, 2013 Read More

Social Media in Review According to Nielsen’s The Social Media Report 2012

Through my Social Media Series, I focus on the many ways nonprofits can incorporate social media into digital marketing plans to optimize nonprofit fundraising and engagement or risk being left behind. 2012 has certainly been the year where social media has...

December 20, 2012 Read More

5 Social Media Lessons Learned in 2012 to Improve Nonprofit Fundraising & Engagement in 2013

Social media made tremendous strides in 2012 that have certainly left their mark on nonprofit fundraising and supporter engagement. Over the summer we began a Social Media Series for nonprofits that focused on establishing and managing an online presence for this very...

December 13, 2012 Read More

Hurricane Sandy Nonprofit Fundraising Relief Efforts Part 2

In Part 1, I wrote about some of the celebrity nonprofit fundraising efforts in support of Hurricane Sandy relief and today I am continuing with Part 2 by featuring more stars, organizations and media conglomerates helping to raise funds and spread...

December 7, 2012 Read More

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