In the summer of 2012 I began a Social Media Series that focused on how it can be incorporated into nonprofit fundraising and engagement initiatives to enhance results and one of the things established from the get-go was that Facebook was king. Although...
January 10, 2013 Read MoreThrough my Social Media Series, I focus on the many ways nonprofits can incorporate social media into digital marketing plans to optimize nonprofit fundraising and engagement or risk being left behind. 2012 has certainly been the year where social media has...
December 20, 2012 Read MoreSocial media made tremendous strides in 2012 that have certainly left their mark on nonprofit fundraising and supporter engagement. Over the summer we began a Social Media Series for nonprofits that focused on establishing and managing an online presence for this very...
December 13, 2012 Read MoreIn Part 1, I wrote about some of the celebrity nonprofit fundraising efforts in support of Hurricane Sandy relief and today I am continuing with Part 2 by featuring more stars, organizations and media conglomerates helping to raise funds and spread...
December 7, 2012 Read MoreLast week I wrote about the The Social Media & Digital Marketing Impact from the Association of Fundraising Professional (AFP) Congress 2012 in Toronto. For a second consecutive year Twitter was integrated into the event so that information could be shared...
December 6, 2012 Read MoreI regularly contribute to my Social Media Series where I write about the benefits of integrating digital marketing and social media into nonprofit fundraising and engagement plans. Certainly the communication channels that have emerged in recent years have added choices to how...
December 4, 2012 Read MoreI have been exploring the impact of social media on nonprofit fundraising for quite some time and began a Social Media Series that focused on that very thing. I am always on the lookout for new and creative ways social media is...
November 29, 2012 Read MoreBlack Friday and Cyber Monday are the days following the American Thanksgiving and mark the official start of the holiday gift-buying season. These days are traditionally known for early morning line-ups (in-person and online) to get the best deals while...
November 27, 2012 Read MoreI regularly add to the Social Media Series I began this past summer as maintaining a presence on some of the largest platforms like Facebook, Twitter, Linkedin and Pinterest has become integral to any successful nonprofit fundraising marketing plan. Recently Blackbaud Index results have shown a tremendous growth...
November 22, 2012 Read MoreHurricane Sandy hit the United States East Coast very hard with the worst of it hitting the New York and New Jersey areas. Since then many celebrities have given their money, time and talent to help aid in the relief...
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