Blog

Hertz and Enterprise add electric vehicles to their CSR platforms

When assessing the CSR (Corporate Social Responsibility) programs that companies operate some are better positioned to make a large environmental difference than others. If you focus on the automotive industry for example many feel that car technology provides ample room...

December 30, 2010 Read More

Fundraising benefits from a Daffy (Duck) viral Facebook campaign

If ever a case study was needed to determine the viral impact of Facebook in terms of nonprofit fundraising it has certainly taken place over the last four weeks. If you spend any time on the social media site you...

December 29, 2010 Read More

Outourced call center solutions moving further East according to report

The global trajectory for call center solutions continues to change perhaps more rapidly than had ever been forecasted. Only a decade after the concept of BPO (business process outsourcing) was established there looks to be a change at the head...

December 28, 2010 Read More

Warren Buffett’s philanthropic pledge should be an example to us all for the holidays

Nonprofit fundraising is a fascinating, commendable and increasingly worthwhile sector of our society. As much as I enjoy researching and writing about the topic I acknowledge that the words of others are often inspirational.Warren Buffett is one such person -...

December 24, 2010 Read More

Nonprofit Fundraising survey for 2011 reveals hopes and concerns

This may be one of the most comprehensive nonprofit fundraising surveys of the year and comes highly recommended especially when trying to gauge the pulse of the industry as we head quickly into the beginning of 2011. I'm referring to...

December 23, 2010 Read More

Maxwell House: Its a new morning, brew some good

It is becoming increasingly obvious that corporate social responsibility (CSR) plans have a positive impact on the image, employees and customers of a brand as more and more companies are proudly promoting their initiatives. One such example is the coffee...

August 10, 2010 Read More

Customer Service poll shows email can be a soft spot in providing excellence

Customer service remains an area where every good business understands the importance it holds and yet some very avoidable mistakes still occur. Refining your customer service processes and skills is a key component in the success of any business but...

July 23, 2010 Read More

YMCA rebrand leaves only ‘The Y’

"Its fun to stay at the Y - 'silence' "     ---   not quite as catchy to sing along to but the YMCA has announced it will be dropping letters M,C and A from their official name and will soon be...

July 15, 2010 Read More

Fundraising and Technology; at last a report that explains the partnership

The intense changes in technology over the last decade have unquestionably impacted the way we conduct business and our communication in general. Even as people are coming to terms with one new media the next is under development or already...

June 14, 2010 Read More

Has BP mismanaged their CSR down to the deepest depths?

We've looked at length at the value in a company developing an organized approach to CSR - Corporate Social Responsibility. The planning stages are as valuable as the implementation and maintenance of the projects, guidelines and practices you attune your...

June 3, 2010 Read More

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