Today we’re looking at the CSR business programs of two Canadian organizations Tim Hortons and the Toronto Blue Jays. These two brands take giving back seriously and they do so in a big way to help local communities and organizations. Tim Hortons...
October 12, 2012 Read MoreWelcome (back) to the Miratel blog and thank you for stopping by for a Meatless Monday vegan recipe share. The Meatless Monday pledge aims to reduce meat consumption by 15% by eliminating it one day per week to preserve personal and planetary...
October 8, 2012 Read MoreCondé Nast is one of the world’s most well-known media brands publishing magazines like GQ, Glamour, The New Yorker, VOGUE, Lucky and Vanity Fair. The Condé Nast Traveler “has always believed that the art of travel cannot be separated from...
October 3, 2012 Read MoreWelcome (back) to the Miratel blog and thank you for stopping by for a Meatless Monday vegetarian recipe share that happens to fall on World Vegetarian Day which kicks off Vegetarian Awareness Month. The Meatless Monday pledge aims to reduce meat consumption 15% by eliminating...
October 1, 2012 Read MoreI’m still riding the glamorously charitable vibe of TIFF 2012 which finished here in Toronto last weekend and I wrote about the philanthropic efforts of some of its attending stars (Part 1, Part 2 and Part 3). This is a similar theme that I have explored in...
September 26, 2012 Read MoreHello and welcome (back) to the Miratel blog for another flavour filled installment of our Meatless Monday series. The Meatless Monday pledge aims to reduce meat consumption 15% by eliminating it one day per week to preserve the health of our planet....
September 24, 2012 Read MoreCelebrities lending their brand to organizations they support is not a new concept as their name and image comes with a trust-factor that can be beneficial to everyone involved. I’ve explored the relationship of celebrities and charitable causes using current...
September 21, 2012 Read MoreI regularly write about the connection between celebrities and philanthropy and how many of the most famous have attached giving back to their own brand. This association increases awareness for some very worthy causes and also encourages the same behavior...
September 19, 2012 Read MoreWelcome (back) to the Miratel blog for another Meatless Monday. The Meatless Monday pledge aims to reduce meat consumption 15% by eliminating it one day per week to preserve planetary health. Miratel supports this great initiative and includes it as part of...
September 17, 2012 Read MoreWelcome back to the third and final installment of my look at the philanthropic efforts of some of the stars attending the Toronto International Film Festival (TIFF) which closes this weekend. TIFF is a special time of year here in Toronto and...
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